CURRENT - An Incentivized, Blockchain Enabled Multimedia Ecosystem

Designed to evolve over time, the Current ecosystem is being built in a hybrid fashion, with both on chain and off chain solution to accomodate shifting market dynamics in the blockchain, media and crypto industries. In the short term, the proprierity algorithm will create personalized content recomendations accross networks in a universal media platform. The Current protocol and token will introduce new revenues stream and incentive mechanism that will initally bu launched within the Current platform and later be made available for developers to leverage in their applications.

Traction: A Universal Media Platform

During this phase, Current is solely sourcing content from third party networks like YouTube, Spotify, Soundcloud, internet Radio etc. ensuring adequate supply of media, to accelerate growth and meet user demand. At this stage, the goalwas to find product market fit to establish a strong foundations for the product. With over 300 million song and over 1 billion videos, over 200,000 people have used Current to listen, watch, and interact wiith media. The average user spends over 18 minutes per session and our Day 30 retention as of Q4 2017 is over 35% without any incentives built into platform, well above industry standards at this stage.

Scale : A Universal Media Protocol and Token

The second phase is focused on building a protocol and a utility token that democratizes the value created in the media consumption cycle; shifting benefits from advertiser and intermediaries to people who are playing, creating, and curating media. Launching intially on the Current platform, the protocol will be built to support usage within extenal networks. This offers the host network a new incentive mechanism and revenue source, as well as a compentation model for their user. In turn, the pool of token holders is expanded along with the value of the ecosystem.

The protocolrecords transactions on the blockchain that attest a user's contributions to the network and a smart contract distributies CRNC tokens in response to that contribution. In order to handle the scalability bottlenecks, while maintaining trust within transaction, we will consider "state channels.'

The Future Of The Current Ecosystem

In collaboration with independent media platform, the Current protocol will be forked to broaden the available market share and create sub tokens for each media ecosystem. Each subs tokens will have its own distribution rules and mechanism that are customized to tha goal of the media platform. To avoid negative impact on the Current ecosystem, the sub token will have individual exchange rates relaated to the core network token and internal dynamics that are insulated by the inherent nature of the sub token. By creating a protocol and ecosystem for media platform token to exist, Current is able to take a larger stake in the streaming of content online, on any platform.

Token Launch

Symbol : CRNC
Role : A utility token used to purchase goods, premium services, and ad inventory within the Current platform
Total Supply : 1,000,000,000 CRNC
Accepted Payments : ETH, BTC, NEO
Public Presale Period : February 7, 2018 - February 21, 2018.
Main Sale Period : March 14, 2018 - April 4, 2018.
Claim Your Wallet Campaign: March 21, 2018.
Sale Amount : 350,000,000 CRNC
Exchange Rate : est.$0.24 <> 1 CRNC
Minimum Transaction : 0,03 ETH
Soft Cap : $ 5,000,000
Hard Cap : 36,000,000
Token Contract Address : To Be Announced